Storytelling Worksheet

Now that you’ve done all the hard technical work for your project, it’s time for the fun part: showing it off! As part of your final project website you’ll be creating short videos which showcase your project.

Think of this like an elevator pitch for your project. You’ll have a minute to introduce your project and highlight the key features.

Format

We’ll use the classic hero’s journey storytelling framework for making your video sticky.

This framework is adapted from Donna Lichaw, The User’s Journey: Storymapping Products That People Love (Rosenfeld Media, 2016).

Designing Your Story

Current State

Character, what’s good, goals.

Problem, Trigger, or Call to Action

What’s the core problem your project addresses?

Impediment(s)

What’s the gap that your project addresses?

Your Project

What did you build?

Problem Solved, Experience, or Delight

How does it solve it?

Then What?

What should you do next?

End

How does your video close? What should the viewer remember?